The company is the exclusive distributor of a reputable brand of car care products in the Netherlands. It's products clean primarily the (passenger) car engine and its air-conditioning system. Treatments with the company products prolongs the technical life of the car and improves its performance, resulting in more efficient fuel consumption and lower CO₂ emissions. In addition, products ensure better acceleration, smoother steering behaviour and a cleaner and healthier airflow in the car.

Particularities

The company is active in the automotive after-sales market and delivers directly to dealers. It is expected that both the number of service visits and the spend per visit will increase in the upcoming years. The company has an efficient and lean company set-up and limited number of 4 employees. Production, finance and logistics are fully outsourced. Substantial growth can be achieved in the company's existing client base, given significant variations between top and low performing garage locations (within dealer groups) and by further expanding in the Benelux and Germany. Recently sales and marketing improvements were implemented, including an online e-learning academy for the client-contact employees responsible for planning the car treatments.